1. Flutter Entertainment and The Stars Group: In 2019, Flutter Entertainment, owner of Paddy Power and Betfair, acquired The Stars Group, known for its brand PokerStars. This collaboration created one of the world’s largest online gambling companies.
2. MGM Resorts International and GVC Holdings: The two companies formed a joint venture called Roar Digital to enter the US online betting and gaming market with the BetMGM platform.
3. Scientific Games and WMS Industries: Scientific Games acquired WMS Industries, a leading gaming machine manufacturer. This collaboration expanded both companies’ portfolio in the gambling industry.
4. William Hill and Playtech: William Hill, a prominent bookmaker, partnered with Playtech to enhance its online casino offerings. Playtech provides its gaming software and other technological solutions to William Hill.
5. GVC Holdings and Playtech: GVC Holdings collaborated with Playtech to develop and launch a new online casino platform called CasinoClub.
6. Kindred Group and Relax Gaming: Kindred Group, an online gambling operator, partnered with Relax Gaming to offer casino content across its brands. This collaboration helped Kindred expand its game offering.
7. DraftKings and SBTech: In 2020, DraftKings, a daily fantasy sports provider, completed its merger with SBTech, a leading technology supplier in the sports betting industry. This collaboration boosted DraftKings’ sports betting capabilities.
8. 888 Holdings and NetEnt: 888 Holdings, an online gaming company, joined forces with NetEnt, a prominent casino software provider. This collaboration expanded 888 Holdings’ online casino offerings.
9. Bet365 and Playtech: Bet365, one of the largest online gambling companies, joined hands with Playtech to develop and maintain its online casino platform.
10. Entain (formerly GVC Holdings) and Verizon Media: Entain partnered with Verizon Media (previously known as Oath) to develop innovative ways of delivering sports betting experiences to consumers. They explored technologies like augmented reality, virtual reality, and immersive content to enhance the gambling experience.